With half of its developed land in residential use, East Longmeadow is both suburban and rural in character, with a mix of primarily single family homes and an abundance of open space and woodland. Since 1990, industrial growth has expanded the economic base of this former bedroom community.
Hasbro Games (formerly The Milton Bradley Company), an international leader in game and toy manufacturing, has its corporate headquarters and production facility in town. American Saw & Manufacturing Company is also located in East Longmeadow. Both companies anchor successful industrial developments in the southern section of town, which borders the state of Connecticut.
Settled about 1740 as part of Longmeadow, East Longmeadow became a separate town in 1894. There is a strong community spirit, demonstrated every summer with the Independence Day Celebration, featuring a fireworks display and the region’s largest parade. A quarry town once famous for its brownstone and redstone quarries, which closed in 1972, East Longmeadow exemplifies its heritage in its Historical Commission Building. The Elijah Burt House, built in 1720, is one of the oldest houses in Western Massachusetts.
Heritage Park, a 46-acre community park, offers picnicking, fishing, ice skating and cross-country skiing. Close to the town center and along its Main Street, East Longmeadow offers an array of shopping facilities including a number of specialty boutiques.